20 Ways to Use Google Search Console to Optimize Your Site for Search

Google Search Console Improve your performance on Google search for 20 Ways to Use Google Search Console to Optimize Your Site for Search
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Google Search Console (GSC), a free tool provided by Google, helps you optimize your site for search.

Google Search Console Improve your performance on Google search for 20 Ways to Use Google Search Console to Optimize Your Site for Search

In effect, I was looking for ways to optimize my site. This is because my site wasn’t getting many hits, and anytime I log into my GSC, I see that 56 pages had errors. These were crawling, no-index, and soft 404 issues.

I have been wondering for weeks how to solve them and then days ago fell on this very helpful post by Kevin Kononenko. If I weren’t in a public cybercafé I would have gone on my knees and praised God out aloud.

The article is so helpful and valuable that the only way to say thank you to the author and share it with a larger audience is to blog about it here.

What is this post I’m raving so much about?

First, they go over the GSC basic data and how you can find it. Then, they show you unique advance ways to use GSC to increase traffic and rankings.

How to Use Google Search Console Basic Data for SEO

To be able to effectively use the more advanced Google Search Console SEO tips, the author esteems that you must first understand the basics.

There are 10 of them. And you can use them to help Google crawl your site, index it and understand how your site is performs in organic search.

They are:

  • What Keywords Your Site/Content Ranks For
  • How Users Interact with Your Results
  • Where Your Pages Are Ranking for Specific Keywords
  • How Many Pages of Your Site Are in Google’s Index
  • Submit a Page for Indexing
  • Identify Crawl Errors and Unindexable Pages
  • Submit a Sitemap
  • Make Your Pages Mobile-Friendly
  • What Other Sites Have Linked to Your Site
  • See if Your Site Has Penalties

Now to the advanced strategies.

Ways to Use Google Search Console for Traffic and Rankings

The following are the advanced SEO insights:

  • Find Internal Linking Possibilities to Boost Search Rankings
  • See Which Pages Are Wasting Your Crawl Budget
  • Find Your Ideal Target Keywords
  • See How to Improve Your Click-Through Rates
  • Find Pages to Optimize Further
  • See Keywords to Target in Your Paid Search Campaigns
  • Get New Content Ideas
  • Measure Changes in Branded and Non-Branded Search Volumes
  • Decrease Your Bounce Rate by Working on Negative Keywords
  • Give Google More Information About Your Site without Adding Structured Data

The author rounds out the beautiful article with tips for consolidating all of your SEO data.

I recommend this piece wholeheartedly.

Click here to read it. You’d be happy you did.

You may like the following related posts:

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Akoli

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Posted on: August 18, 2019, by :

8 thoughts on “20 Ways to Use Google Search Console to Optimize Your Site for Search

  1. This is a great article about the google search console. I spend a lot of time in the google world and feel like these are the types of tips that i need to help me get more out of the tools and better value for my time!

    We all want to improve our SEO and rankings and I appreciate you sharing this resource to help out!!

    1. Hi Aly,

      The best thing people know about Google Search Console are to see how their site is doing in search. But how many think of using those insights to improve their search and traffic? Very few.

      Yes, use these types of
      tips to help you get more out of the tools. That will be time well spent for the benefit of your site.

      If my post helps you in improving your SEO and rankings, then I would have achieved my aim of being helpful and valuable to my readers.

      Thanks for commenting.

      Akoli

  2. Thank you very much for sharing the tool that you made use on your website to solve issues. I think that Google has really done a very good job to use this site to help get the best out of SEO. GSC is very nice and I think I need to try it out on my website as well. I should run some diagnostics first to see issues. Thanks again!

    1. Hi John,

      Although Kyle, the founder of Wealthy Affiliate advises us not to waste our time daily with Google Search Console and Google Analytics, I just can’t help checking this tool everyday. It lets me see what is happening on my site in terms of search, traffic and many others. This way, I can solve issues which crop up on my site.

      I think that Google is very generous in giving us so many wonderful tools free of charge. But somehow I suspect they get something out of it. Because all those things cost a lot of money.

      Oh, you don’t yet have GSC installed on your website? Please, get it done today. You’d be glad you did.

      Thanks for your comment!

      Akoli

  3. Hey Akoli thanks for this post on Google Search Console! I haven’t used it yet and now that I read your post I have no more excuses to put it off until “tomorrow”. I didn’t know that GSC was so helpful for getting crawled and indexed in Google search or that it helped so much with on page SEO, that’s really cool to know. Thanks again for explaining GSC, it really has helped me a lot today. Have a good one.

    1. Hey,

      It’s my pleasure to offer my readers this post on Google Search Console!

      You haven’t used it yet? Yes, that’s the spirit. Now that you have read about it, you have no more excuses to put it

      off until “tomorrow”.

      GSC is so helpful for getting crawled and indexed in Google search that I use it with every new post I publish on my site.

      It also helps with on page SEO, because you get so many insights that you can use them to improve your on-site and on-page SEO.

      Thanks for commenting.

      Akoli

  4. Hello Akoli,
    How important to find a site that correctly explains how to use google search console. 

    Starting with a number of essential basics.

    I am a frequent user of this platform provided by Google as a help. 

    This tool can provide us with very useful information about our site. We must be able to understand all your information well.

    Thank you very much for the link shown, any questions I will write. 

    Thank you!

    1. Hello Claudio,

      It was when I needed information on Google Search Console that I saw the need to provide people with it. 

      The basics are pretty known to a lot of people. That is, the daily impressions and the traffic. But both GSC and Google Analytics go beyond that.

      As you said, the tool can provide us with very useful information about our site. That is very tool. That’s why Google said they help us improve our site for search and traffic.

      Please, come back and comment on another post again.
       

      Thank you!

      Akoli

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