AnyTrack, a Game Changer in Conversion Tracking? (A Review)

A smart marketer must have a plug and play conversion tracking platform that tracks, attributes and syncs conversions across their entire marketing stack. Is it AnyTrack? Read on to find out.

 

AnyTrack logo made up of red-and-white anytrack button linked to apps and affiliate networks
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Try AnyTrack Free. No credit card is required.

 

What Is AnyTrack?

AnyTrack is an automated conversion data platform that tracks and manages your conversion data on all your marketing and analytics channels.

It can start tracking your funnels in 5 minutes or less and at the same time build remarketing audiences for you.

Because it works automatically, the tech enables you to keep your mind off tracking and concentrate instead on marketing. This is what counts most for your business.

 

Why Was Anytrack Built?

This plug and play connector was built to be the chain in the missing link in your marketing Stack.

Not only that.

It was built from the ground up to let performance marketers have the flexibility and agility necessary to survive in the fast pace digital industry.

 

Why Do You Need Anytrack?

You need to start using AnyTrack because it:

  • is a better and easier way to track and attribute conversions
  • uses a single TAG to connect your entire marketing ecosystem and streamline your data flow.

Now, let’s look at them in their details.

A better and easier way to track and attribute conversions

You need only one tag

Conversion tracking was hard to follow, but with AnyTrack, it’s become easy.

This simple but powerful Tag automatically tracks, attributes and syncs all your conversions across all your marketing tools.

Simple and powerful

AnyTrack requires no coding skills. There’s real-time validation and it offers instant setup.

AutoTrack events

You don’t have to write code for AnyTrack to automatically track your events like forms submissions and outbound clicks.

This certainly saves you the time necessary to get the data you need for your marketing and analytics tools.

Work faster and error free

AnyTrack auto-detect offers links and forms, promotes unlimited offers, and works with your current setup.

AutoTag and subId’s

AnyTrack automatically tags your offer links and forms. This enables it to guarantee a perfect funnel tracking and attribution across your entire channels, marketing tools, and affiliate networks and advertisers.

Seamless setup

AnyTrack offers true redirect-free tracking.

It starts tracking instantly.

And it is compatible with any CMS.

 

Use a single TAG to connect your entire marketing ecosystem and streamline your data flow

Analytics connection

AnyTrack enables you to connect all your pixels and analytics tools to the same conversion data. This way you can leverage it across multiple ad networks.

  • Google Analytics granular data
  • Facebook Server-Side API
  • One Click Setup

Affiliate Networks

AnyTrack connects easily with your favorite affiliate networks. That’s why in a matter of seconds and without any manual setup, you’ll be setup for perfect tracking.

  • +50 Integrated networks
  • API or Postback URL integrations
  • Custom integration on demand

Traffic Sources

Do you run on Google Ads or Taboola?

AnyTrack syncs your entire customer journey. This way you can optimize for every type of conversions.

  • Instant setup
  • Automatic funnel tracking
  • Optimized URL Tracking Template

Data-Driven Marketing Made REALLY Easy

Custom Audiences

AnyTrack enables you to build custom audiences following your real conversion data. Thus, you can trigger the right ads. To the right audience. And at the right time.

  • Scale with confidence
  • Increase conversions & ROI
  • Target based on conversion type

Run Smart Campaigns

AnyTrack makes you accumulate granular audience data. So you can run campaigns. Simultaneously and across ad networks.

  • Know what drives conversions
  • Run multi-channel campaigns
  • Gain insights on your traffic

Granular Conversion Data

AnyTrack enables you to instantly gain actionable insights on your content true value, by correlating content and product conversions data.

  • Gain more insights on your traffic
  • Optimize based on product data
  • Discover opportunities

Try AnyTrack Free. No credit card is required.

 

Who Was Anytrack Built For?

AnyTrack was built with marketers driven by performance in mind.

 

What Will Anytrack Provide You?

It is only possible to have data-driven marketing capabilities when your conversion data flows across your marketing stack. In real-time.

This is what AnyTrack promises to provide you.

It does this well because the tool is easy-to-use and intuitive. Yet it is remarkably robust and also multi-faceted.

AnyTrack lets you grow and scale your business. No matter your level:

  • beginner,
  • expert, agency, or
  • publisher.

And no matter your digital marketing specialty:

  • Facebook Ads,
  • Google Ads,
  • Native Ads,
  • PPC Campaigns,
  • SEO & Content.

 

Traditional Tracking Platforms and Conversions – Not Comprehensive Enough

What is a conversion?

It is any action that elements of your traffic carry out whilst in your marketing funnel. Things like filling in a form or clicking on an ad or a CTA for a free trial.

Traditional tracking platforms help you track them.

Unfortunately they only track one type of conversion. Besides, they only let you send the conversion data to the original traffic source.

This does not allow you to run multi-channel marketing campaigns. With them, you can also not retarget your audiences across other networks.

Hence you do not have the “whole picture” of your campaigns and their performance. Consequently you miss out on your most crucial conversion metrics and optimization opportunities.

Add the time spent setting up every single tracking parameter manually. Configuring your pixels. Your analytics. Without making a single mistake…

And you understand how irritating it is.

 

With Anytrack, Every Conversion Can Become a Marketing Asset

AnyTrack was built to change all that.

The lightweight “Plug n’ Go” TAG enables you to track and attribute the entire customer journey in 5 minutes or even less.

How does the tool do that?

AnyTrack instantly tracks your traffic and conversions from any affiliate networks. Then it relays the conversion data back to your ad networks, Google Analytics and Facebook Pixel. At the same time it feeds your pixels with high intent audience data.

Thus you can clearly see everything that happens to your traffic and customers across all your funnels. This undoubtedly makes optimizing, scaling, and improving your ROI faster and simpler.

Try AnyTrack Free. No credit card is required.

 

Which Platforms Does Anytrack Integrate With?

AnyTrack instantly integrates with the following ad networks, apps and affiliate networks:

The taboola logo with the letters written in blue
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The Commission Junction logo showing CJ written in white in a green circle baeside the words affiliate CONVERSANT
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Google Analytics logo showing 3-pillar histograms beside the words Google Analytics
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The Rakuten Marketing logo showing the 2 words written one above the other in red characters
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The Microsoft logo showing the red, green, blue and yellow squares side by side and all beside the company name Microsoft
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The Zapier logo showing the name in violet-like color and a star as the point on the i in the name
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The has offers by TUNE logo showing the
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The Outbrain logo showing the words in orange color and a bespectacled head in the word O
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The Google Ads logo showing the 2-legged triangle with yellow line and green circle on theleft and the right leg all blue
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The facebook logo showing all the word in blue color
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The pepperjam logo showing the word in orange color
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The PARTNERIZE logo showing the design on the left and the name on the right
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The ClickBank logo showing CLICK in blue, BANK in grey, the whole surrounded by a white rectangle with blue borders
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Try AnyTrack Free. No credit card is required.

AnyTrack instantly integrates with Facebook Ads, Google Ads, and top affiliate networks.

All you have to do is copy, paste, and connect. Then AnyTrack starts tracking and attributing conversions for you. Right on the spot.

When you add the the AnyTrack TAG into your site you’d be surprised by new insights you get in just minutes.

There’s even no need to change or update your links.

How Anytracks Works For You

 

Night picture of a road to showing AnyTrack simultaneously keeps tabs on multiple streams of traffic as they move through your funnels in real-time.
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It simultaneously keeps tabs on multiple streams of traffic as they move through your funnels in real-time.

Finger clicking on violet rectangle to signify AnyTrack amplifies the value of each click or conversion with custom retargeting audiences generated for you automatically in each ad network
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It amplifies the value of each click or conversion with custom retargeting audiences generated for you automatically in each ad network.

Passport photos linked to each other to showing AnyTrack attributes the ads, ad networks, and social media channels that are the most profitable for you with 100% accuracy.
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It attributes the ads, ad networks, and social media channels that are the most profitable for you with 100% accuracy.

Two men sitting before a computer to signify AnyTrack easily improve KPIs, Quality Score, and multiple other metrics faster than ever.
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It easily improve KPIs, Quality Score, and multiple other metrics
faster than ever.

BID written in yellow in a red circle with a black rim to signify AnyTrack takes advantage of ROAS or ROI bidding strategies to lower your CPC and CPAs, and scale your campaigns with total confidence.
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It takes advantage of ROAS or ROI bidding strategies to lower your CPC and CPAs, and scale your campaigns with total confidence.

Had with pen and a phone before a computer screen with traffic figures to signify AnyTrack ties conversions and revenue to your SERP to gauge the impact of every single piece of content in your funnels.
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It ties conversions and revenue to your SERP to gauge the impact of every single piece of content in your funnels.

Try AnyTrack Free. No credit card is required.

 

How Do You Start Using Anytrack?

There are only 3 simple steps to start using AnyTrack and become a marketing genius:

  • Create a property
  • Install the tracking code
  • Connect with analytics

Step 1: Say something about your property

The image below explains it all.

Image showing how to tell AnyTrack about your website for tracking and conversions
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Step 2: Add the AnyTrack TAG

All you need do is open your free account and add the AnyTrack TAG to your funnel or website.

Once it’s done you don’t even have to manually adjust your code or tracking parameters. Simply plug in the tag. That’s all there is to it to this step.

AnyTrack image showing the tool links to apps and affiliate networks, including Google Analytics, facebook, Commission Junction, etc.
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Step 3: Turn on integrations

Connecting with Facebook Pixel, Google Analytics, and your favorite affiliate and ad networks is as easy as flipping the switch of a button.

Now, you are set up to truly start tracking with one click.

Figures, circles, graphs, etc. to show AnyTrack set up to truly start tracking with one click.
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See Conversions

The AnyTrack tool immediately starts tracking and syncing.

And, as already said, you have nothing more to do.

You just sit back, watch the conversion data roll in, and use it to grow and scale your business.

Magic, ain’t it?

Not at all.

But that is the way James Mills, Owner, JamesMills.co.uk sees it:

“With AnyTrack you just do it… and then it’s there… done… magic!”

A game changer?

Sure, it is.

And that’s how Matthew O’Brien.Entrepreneur describe it. Here are his own words:

“AnyTrack has been such a GAME CHANGER for us!”

What do the co-founders, Moshe Simantov and Laurent Malka, themselves think of it?

“We know first-hand how frustrating it is to track and attribute conversion data correctly without making a single mistake. So together, we built AnyTrack. The first tracking tag of its kind that combines 40+ years of performance marketing experience with today’s most advanced technologies. There really is nothing else like it. It gives you the entire picture of all your conversions, everywhere, in real-time. Just imagine what you could do with that.”

Understandably, they are proud of their thing.

But Moshe and Laurent are not the only ones raving about AnyTrack.

Let’s listen to Nana Gilbert-Baffoe, founder of Prosper202:

“I’ve never seen a solution like this. Ever. This is incredible. Kudos on grabbing a first-mover advantage.”

Try AnyTrack Free. No credit card Required

 

Start with a Free Account and Upgrade with Your Growth

AnyTrack makes it easy for you to get started with a free account.

Test the waters and upgrade whenever you wish with a 14-day free trial.

Pay by month.

Or annually and save up to 20%.

Let’s help you choose the right type of account for you.

 

Type of account: Free

Who it is perfect for: People who want to discover and use AnyTrack for FREE.

Cost: $ 0 (No credit card is required)

What you use it for:

  • 1 website
  • 1 Affiliate Network
  • Up to 5,000 sessions included
  • Google Analytics Integration
  • Facebook Pixel Integration

Create Your Free Account

 

Type of account: Basic

Who it is perfect for: SEO, Bloggers

Cost: $ 50 monthly

What you use it for:

  • 1 website
  • 3 Integrations
  • 12 Months of Data Retention
  • 50,000 Sessions Included
  • Google Analytics Integration
  • Facebook Pixel Integration
  • Google Ads Integration
  • Facebook Conversion API
  • Ad Networks Support
  • Webhooks
  • Premium Affiliate Networks

Try Basic for Free. 14 Days Free Trial

 

Type of account: Personal

Who it is perfect for: PPC Marketers

Cost: $ 150 monthly

What you get:

  • 3 websites
  • Unlimited Integrations
  • 12 Months of Data Retention
  • 500,000 Sessions Included
  • Google Analytics Integration
  • Facebook Pixel Integration
  • Google Ads Integration
  • Facebook Conversion API
  • Ad Networks Support
  • Webhooks
  • Premium Affiliate Networks

Try Personal for Free. 14 Days Free Trial. Popular.

 

Type of account: Advanced

Who it is perfect for: Agencies

Cost: $ 300 Monthly

What you get:

  • 10 websites
  • Unlimited Integrations
  • 12 Months of Data Retention
  • 3,000,000 Sessions Included
  • Google Analytics Integration
  • Google Ads Integration
  • Facebook Pixel Integration
  • Facebook Conversion API
  • Ad Networks Support
  • Webhooks
  • Premium Affiliate Networks

Try Advanced for Free. 14 Days Free Trial.

 

Good to know – From the horse’s own mouth

N.B.: The following is taken directly from the AnyTrack site, without any change or rewriting.

What do I need to get started?

You need a website or landing page, Google Analytics and Facebook Pixel.

Can I track conversions in Google Ads?

Yes and automatically. Learn how to run an affiliate campaign on Google Ads.

What happens if my site gets traffic from SEO and Google Ads?

AnyTrack Tag automatically detects traffic sources and attributes conversions accordingly.

Can I integrate a custom affiliate network ?

Yes. And you can even submit a request to have the integration built for you.

Can you teach me how to run campaigns?

No. We do however provide content that relates directly to the guidelines provided by the integrated ad networks.

Do I need technical skills to use AnyTrack?

No. Unless you think that “copy & paste” of the AnyTrack Tag is technical;)

Do I need to change my links across my site to start using AnyTrack?

No. Since AnyTrack is a Redirectless tracking platform, it doesn’t require that the links to your offers be set on the AnyTrack system. You can either track your links, as provided by your affiliate program, or use a link redirector like Thirsty Affiliates, or even your internal redirect. Learn more about link tracking.

Why the integration with Google Analytics?

First of all, if you run affiliate campaigns on Google Ads, you will need Google Analytics integration. But more importantly, Google Analytics offers the most complete dataset, so you can drill down in your reports as much as you want.

How do I get started?

Signup for a free account and install the AnyTrack code on your site. That’s it!

Do you provide full integration service?

Yes. Contact us for details.

How do I track conversions when the affiliate network doesn’t support Postback tracking?

If they have an API, you can request the integration can always add it to the upcoming integrations. Otherwise, find out if their system has webhooks so they can fire “offline conversions to Zapier“.

Can I track Amzaon Associates sales?

Currently Amazon Associates doesn’t support any tracking methods besides their own. If you’re interested in this integration click here.

Can I run direct linking campaigns?

No. AnyTrack can only track events and conversions when the TAG is set on a website or landing page.

What is redirect-free or redirect-less tracking

Redirect-free means that AnyTrack doesn’t provide a redirect URL to track your traffic to a landing page nor it requires that your Call To Action URL’s be set on a specific tracking domain or URL.

Is AnyTrack ITP compliant?

Yes. AnyTrack uses sets first party cookie.

 

Frequently asked questions

Is the Free Plan really free?

Absolutely! You don’t need to provide a credit card and it’s 100% free and forever.

How does the free trial works?

Your free trial starts when you upgrade your account to one of the paid plans. At the end of the free trial, the payment method set on your account will be charged for the upcoming month.

What’s the difference between annual and monthly pricing?

Annual plans are billed as a single payment once per year at a discount of 20%. Monthly plans are billed every month.

What is a website?

It’s a website that you own and on which you add the tracking code so you can start tracking events and conversions.

What is a session?

Tracked session counted every time a visitor enters your site, whether it is a returning visitor or a new one. Viewing multiple pages within the same session does not change the number of tracked sessions.

Where can I see the tracked sessions count status?

In the billing section, you can see the total number of tracked sessions counted in your billing cycle.

What happens if I exceed the number of sessions in my plan?

It depends on the plan you chose. For paid plans, you will be billed at the end of each period for the number of sessions you exceeded (the price vary from $0.4-$0.2 per 1,000 sessions according to the selected plan). For free plans, tracking will stop until the beginning of the next peiod.

How can I cancel my subscription?

You can downgrade or cancel your plan at any time to the free plan. In such case, AnyTrack will cap the number of events to 5000 per month and will reset the count at the next billing cycle.

 

You may want to read:

37 Highly Effective SEO Tips for Bloggers

135 things you need to know about affiliate marketing to be very successful

10 factors we use when writing our MLM reviews

25 tips to help you start your blog when you have no audience

Products or services offered by the 50 MLM companies we reviewed and recommended

 

Akoli

Your personal guide to securing your future online

Don’t let lack of time and money prevent you from securing your future in affiliate marketing.

Make affiliate marketing secure your future so that you will have time and money to spare.

We help people with little time and little money secure their future in affiliate marketing.

 

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