PART II: TECHNICAL MATTERS
The second part of this article will take a look at the technical matters you can outsource, and the roles that the persons/companies you outsource the tasks to will be playing.
The roles are:
• 1. Audio or Video Editor
• 2. Graphic or Web Designer
• 3. Web Developer
Now, for each role, which are the tasks you can entrust to the technical persons/companies?
ROLE 1: AUDIO OR VIDEO EDITOR
When I was learning with Wealthy Affiliate to create this blog, I lost my enthusiasm when I came to the lesson on video creation.
My internet connection was so slow that I couldn’t even watch certain videos, how on earth was I going to create one?
Besides, technical matters always dim my self-confidence.
Fortunately I stumbled on Easy VSL which made video creation as easy as A, B, C.
But when I loaded my videos on YouTube, they hardly attracted anybody. Worse, some of my channels received 6-months of community strikes for flouting some community rules.
Up to now I still don’t know which rules I had not observed. This means I still have a lot to learn in matters of video creation. So what welcome news it was that one could outsource video, audio and podcasting creation!
The tasks you can delegate in this regard are:
• 4. Basic Editing of Audio Files
• 5. Removing Background Noise from Audio and Video
• 6. Adding Intros and Outros to Videos
• 7. Basic Photoshop or Image Editing (N.B.: Not Graphic Design)
• 8. Powerpress (Podcasting WP Plugin) Installation
• 9. Podcast Setup on iTunes
• 10. Podcast Insertion on Blogpost
• 11. Transcription of Video and Audio Files
• 12. Uploading Videos to YouTube and other Video Sharing or Social Media Sites
ROLE 2: GRAPHIC OR WEB DESIGNER
You may want to try your hand at Photoshop. You may be good with the technical side of using designing software but lack creativity. Conversely, you may have the creative genius but seem awkward with how to make things with software.
Please profitably spend your time on a marketing plan, or putting together your next info-product and let the specialist handle the following tasks for you:
• 13. Basic Video Editing (Splicing Intros and Outros with Raw Footage)
• 14. Designing Infographics Images (Content Provided)
• 15. Designing Landing or Sales or Opt-In Pages
• 16. Designing Logos, Banners, Icons, eBook Covers and Headers
• 17. Designing Websites, Creating Mock-Ups
ROLE 3: WEB DEVELOPER
If you’re not a web developer and you want to customize your blog, you may end up creating a mess which will get you trembling as if you stumbled on a man-eating animal on a safari trail!
I have been able to handle some of these matters simply because I was following training, and even then I had to depend on inputs from fellow knowledgeable members of Wealthy Affiliate in such matters.
I tell you it’s maddening! While subject yourself to unnecessary stress when someone out there can help you with:
Your Blog Design Task
To compete with the millions of blogs out there to gain readers’ attention, yours must have a unique and welcoming design.
In the beginning you may have to do with the thousands of blog themes available on the Internet. But is it worth holding on to your “infant theme” when things are running well?
Many experienced bloggers do not recommend spending time designing and customizing your blog even if you were a graphic designer or web developer. Besides, you wouldn’t have to spend thousands of dollars to get a unique blog design.
Blogger Tyrone Shum in 5 Tips On How To Outsource Your Blogging says if you have a budget of $2,400 for a unique blog design, you should consider hiring a part-time graphic designer from the Philippines for $200 a month. He assures that you will get great value and additional work completed for the equivalent of one blog design over 12 months.
Tyrone shares his experience with his graphic designer who charges him two hundred dollars per month to design, implement and set up all the plugins for his websites. Check the result at massoutsource, internetbusinesspath and asknreply
Technical Issues with your Blog Task
The same Tyrone Shum says that even though he comes from a technical background of Computer Science and used to handle technical issues with his blog himself, but now he outsources them.
This is because there are aspects of his blog which need to be updated and changed from time to time. The more complicated it is to be done, the more time it takes. And that is reason enough for him not to do it.
Website Updates Task
Coding is hard to learn and do. But there are people who master and do this regularly. So consider outsourcing your website coding updates to them.
To begin, look around locally and on freelance websites to get some quotes, references and samples of work.
IT Support or Helpdesk Task
Computers can go down at any time, including business hours. And since troubles never come singly, you would have these problems when you need your computers most to do your work or make a sale.
In order not to find yourself in an awkward situation, outsource your IT related tasks to either a local or a remote company. They will handle support questions, issues and inquiries from all aspects of your business, including your blog.
So if a customer or reader detects a technical issue and informs you about it, a support ticket submission to the technical department will forward an email to the web developers, who will quickly fix the bug.
You can have a monthly support subscription that includes on site technicians. But if you choose to have a remote service, they will have to have access to your computer to solve the issue.
The better IT outsource choice is to go local. But if you have to do remote only, ask for testimonials from the company and read reviews about it.
Then engage a super-skilled Web Developer VA to handle the coding and customizing side of things for you. Some of the tasks to hand over are:
• 18. Support and Develop WordPress (PHP) Websites
• 19. Install WordPress PlugIns and Themes
• 20. WordPress Theme Customization
• 21. WordPress Functionality and PlugIn Enhancement
• 22. Site Maintenance or Security and Troubleshooting
• 23. CRM Integration and Social Media Integration
• 24. Payment Gateway Integration
• 25. Install and Support an Email Ticketing System (eg. ZenDesk)
Chris Ducker has created a ‘3 Lists to Freedom’ exercise. Use it to create your own, personalized list.
Some pieces of advice
Don’t assume that one virtual staff employee can do everything. So hire for the roles, not the tasks.
That means building a team. A team in which each role player will bring on board knowledge of a certain number of tasks to work together to achieve your goal as a business owner.
Don’t forget also that some of these tasks will require training, especially ones that need the use of online tools.
Check the VSF Academy for some basic VA training which will enable your GVA’s handle all of these types of tasks with ease and confidence.
Don’t work hard, work smart, is the concept of working online. So, outsourcing “non-essential tasks” and concentrating only on running your blog will make you work more efficiently producing good content and marketing your blog to build a larger readership.
Besides, it will enable you profit from your new life as an online worker. Instead of being a prisoner of your work—what maybe made you quit your 9-5.
Remember, the key is to strike a balance between blogging and lifestyle. Therefore transitioning to having others do the “behind the scenes” work will allow you to focus your time and energy on only the essential tasks of blogging and give you time to enjoy your lifestyle to live that 10 hour work week, whilst raking in six figures of income and all that comes with it.
Don’t forget: “No person will make a great business who wants to do it all himself or get all the credit,” Andrew Carnegie.
Did you find this post helpful? Or are there some tasks not listed here you’d like to share? Please scroll down to the comment box below and let the world know!
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