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WA Affiliate Bootcamp – How to Scale Successful PPC Campaigns (PHASE 7), lesson 9 & 10

Click here to go back to lesson 8

Lesson 9 of 10 – Using concise pages for ppc

PPC pages can differ from website pages created for SEO. Sometimes the impact will be far better if you create shorter, more concise pages with a view to getting people to take action on an offer or a sales pitch, (such as asking them to join Wealthy Affiliate through your website).

This is where we see the differences between Google Adwords and BingAds. While BingAds seems to be a little more flexible on rather brief pages, Google however gives the impression that it prefers longer pages, so this will come down to testing.

The video down here is a walk-through showing you how to create content that is more concise, has more intent and is created solely for the purpose of converting at a higher rate via PPC.

Click this link to watch the video “Creating high converting ppc based content”.

Click this link to go to the “Using concise pages for ppc” course page.

WA Affiliate Bootcamp – How to Scale Successful PPC Campaigns (PHASE 7), lesson 9

Lesson 10 of 10 – Creating a long-term, scalable ppc campaign

There is no video here.

Click here to go to the “Creating a long-term, scalable ppc campaign” course page.

Do you have any comments to make on this post? Then scroll down to the bottom of this page and leave them in the comments box there. We’ll get back to you soon. Thanks.

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